Project overview
Connect and belong. Convenience is integral to the appeal of Caddens Hill, with everything you need only minutes away. Offering land, or hand & land packages, Caddens Hill is perfect for families with a welcoming local vibe. A carefully designed community, connects playgrounds, parklands, reserves, cycle paths and sporting fields.
The brand focused on the concept of family, community and connection while using a range of emotive imagery.
This project proved to be very successful, with over 600 registrations in the first weekend, and a priority numbering system needed to control the demand.