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Project overview

Positioned in one of Sydney’s ultimate lifestyle destinations, Zinc offers an iconic coastal address for a fortunate few. Just two blocks from Manly’s thriving beachfront, the marketing campaign was structured to exert the playful lifestyle and happy vibes associated with the area. The campaign proved to be very successful and was produced in a record time of 5 weeks, with a rush to launch before the Christmas period. After the first weekend of advertising (only a signboard on the main road), there were over 300 enquiries and the project was sold out after 2 weeks.

Project scope

Advertising, Art Direction , Brand Identity, Brand Strategy, Branding, Brochure, Concept Development, Copywriting, Design, Digital Design, Finishing Boards, Floorplans, Floorplates, Naming, Online Media, Photography, Print Media, Signage, Website, eDMs

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